12.–16.01.2025 #immcologne

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Fascination through repetition

Graphic patterns are casting a spell over the interior design world

Repeating patterns have a hypnotic effect. At first glance they seem clear, predictable and structured. However, the longer we look at the patterns, the more we can lose ourselves in them. It is precisely this that makes graphic maximalism so exciting. From geometric patterns through grids to trendy colours: this new interior design trend is sure to stimulate the senses!

Graphic maximalism in the kitchen by Liana Mikah on Unsplash.

Geometric patterns like in these kitchen tiles are a feature of graphic maximalism. (Photo: Liana Mikah on Unsplash)

The grid as the foundation of patterns

Those who are active on Instagram are familiar with grids: the so-called grid layout provides for three square posts per line on the profile page. With each item, a grid develops that invites experimentation and design. Similar colours and filters result in a harmonious overall pattern. Individual photo excerpts can also be placed to form a mosaic in several posts. Whether on social media, in graphic design or for wall design: the grid prescribes a structure but simultaneously allows creative freedom. The result is geometric patterns.

These don't absolutely need to be square like on Instagram. Rectangles, lozenges, parallelograms, circles – a lot is possible. Three-dimensional patterns are especially exciting. Lozenges and parallelograms, for example, result from a particular arrangement of apparently realistic cubes. This effect can be further intensified with the help of different colours – a guaranteed hypnotic effect like with the Sycamore wallpaper from OMEXCO .

Fascination of graphic maximalism

Maximalism has already been increasing in popularity for quite some time. After years of clear, bright straightforwardness, organic forms, playful designs and lively, warm colours increasingly call the shots. The focus is on comfort and inspiration here. However, while maximalism itself trusts more in the beauty of chaos , more structure is possible with the graphic sub-variants.

check patterns fired the starting shot. These have now been joined by many further variations. Unlike with natural patterns and decors , graphic patterns and grids are geometric and abstract. The necessary warmth and playfulness is provided by intense colours of gentle pastel shades. They stimulate the imagination and dissolve the boundaries between the natural and the virtual world – just as plants and smart technologies are equally elements of interior design.

Relief Wall Design by Hey Sign.

This relief wall design from Hey Sign in intense colours charms with its graphic pattern and ensures good room acoustics in a natural way. (Photo: Hey Sign)

Geometric patterns in interior design

Graphic patterns in the interior design world are primarily found on textiles: curtains, blankets, towels and bedding linen are prominent examples. They are also used on larger areas on wallpaper, rugs and doormats, seen, for example, with Facet from Arte or Blåne Winter from Heymat .

Some designs are more reduced. The repeating pattern of Sunrise 893 from Zimmer + Rohde is, for example, only loosened up by varying colour accents. The Relief wall design from HEY-SIGN makes an abstract and versatile impression: each felt tile presents a different variation of dark and light circles. Depending upon the orientation and arrangement of the tiles, a grid of unique mosaics results. The following applies for maximalism: more is more. Some designs therefore combine several patterns and colours, like the Alasht rug collection from EDELGRUND , which is simultaneously both abstract and playful.

"Alasht" carpet collection by Edelgrund.

Both abstract and playful: exciting patterns in intense colours like the "Alasht" collection from Edelgrund are typical of graphic maximalism. (Photo: Edelgrund)

From colours to forms: more is more

Lively colours, playful furnishings and creative patterns: maximalism is asserting itself more and more, and is gradually forming new sub-currents. After checks, more graphic patterns and grids are now being called for, because they lend rooms a greater depth effect, cause boundaries to blur and stimulate the imagination. Manufacturers can realise the popular designs on wallpapers, rugs and home textiles. You can find further impulses at ambista , the global B2B network for the interior design industry.