Robert Müller-Grünow is an entrepreneur and author with a degree in business administration who has held professional positions in Germany, the United States and Brazil. Since the launch of his company aerome GmbH in 1997, he has been regarded as one of the pioneers in the field of scent and scent technologies. In 2003, he also founded Scentcommunication, one of the world’s leading providers of scent technologies and concepts.
Since the company was established, Scentcommunication has developed a series of innovative systems for the storage and delivery of fragrances and aromas, which opens up new application areas for scents as a design element and communication medium. The company has also created brand scents for well-known brands and new areas of application for fragrances.
Robert Müller-Grünow has written various publications on the subject of scent and its effect, including Der Spiegel bestseller Die geheime Macht der Düfte – Warum wir unserem Riechsinn mehr vertrauen sollten.