Significantly changing lifeplans and climate change are having a direct impact on the interior worlds of imm cologne: besides the hottest trends in interior design – which are particularly in evidence at the stands of design labels from all over the world in the Pure section – a lively debate about furniture systems for homes in dense urban environments and workable sustainability solutions is taking place in the Home interior world too. From indoors to outside, from suites towards combined kitchen and living spaces, from black to white: the world of interiors is on the move.
Reimagining the home – the direction our living space is moving in
Urbanisation and the challenges that accompany it are one of the biggest problems we’ll face in future. After the climate debate, the question as to what our homes will be like and how we’ll live tomorrow will be one of the dominant themes in public discourse. Because people’s needs are changing at an ever-faster pace, architects and urban planners are thinking about new forms of housing. Our options for framing the way we live are influenced on the one hand by flexible working and modern forms of living together – like patchwork families, communities of purpose or housing for the elderly – and on the other by the high rents and property prices in cities. There is a need for innovative interior concepts and adaptable furnishings that enable us to enjoy high-quality living space even when that space is small. Tiny houses or container homes provide special solutions; while they might be set up in back gardens, in parks, on roofs or on greenfield sites as utopias, they nevertheless set an excellent example when it comes to innovative furnishing solutions for small spaces. These first models for future forms of housing aren’t just phenomena produced by a rapidly changing property market, they are also ideational designs for a new lifestyle. Mobility is becoming a basic requirement for modern living and calls for innovative furnishing ideas. What such innovative concepts are to architects, interzum is to the interiors industry: inspiration, blueprint, a catalyst for the development of marketable products. This year’s edition of the trade fair for parts suppliers showcased components for the furniture of tomorrow. imm cologne 2020 will depict these developments in the form of concrete, serially manufactured products – after all, flexible furniture and furnishing systems aren’t only sought after in the contract business, they represent a considerable growth market in the private sector too.
Living responsibly – sustainable buying decisions
The widespread desire to make a positive contribution to protecting the environment is having an impact on our homes too. Furniture shouldn’t just express closeness to nature, it should be in tune with nature or nature-friendly too. Designers and the industry are responding to this demand with recycled products and sustainability concepts. For customers, healthy indoor air, low-emission products and a long lifespan as a result of high-quality products and design are important criteria when it comes to buying furniture and furnishings. And for years now, the production of sustainable furniture has been an important issue for many manufacturers in the interiors industry. Both the Blue Angel ecolabel and the “Golden M” awarded by the German Quality Assurance Association for Furniture (Deutsche Gütegemeinschaft Möbel e. V. ) require the use of wood sourced from legally harvested and sustainably managed forests. In view of the rapid pace of global climate change and the resulting massive impacts on humans and nature, the German Quality Assurance Association for Furniture supports the UN’s 1.5 degree goal and offers its members the opportunity of signing up to the “Climate Pact for the Furniture Industry”. Manufacturers and designers are aware of their responsibility and will be presenting sustainable products at imm cologne 2020 – a top trend that benefits the global community.
New discoveries – the trends at imm cologne 2020
Growing environmental awareness and our changing requirements of our living space are having a direct impact on the interiors market. For years now, trend experts have been observing a steady increase in design quality across all the segments at imm cologne, especially in the interior worlds covered by the Home section. In addition to sustainable production, untreated products are particularly prevalent. The design of the new product launches looks set to be shaped by the use of natural materials like wood or textiles, along with sustainable high-tech fabrics and zero waste collections. But alternative bio-based materials that haven’t been used in the interiors sector up until now will also be on show at imm cologne 2020 – for instance in the exhibition held in connection with the Pure Talents Contest, the imm cologne’s newcomer award for young designers.
In 2020, the products on show at imm cologne will include affordable modular systems and compact standalone solutions that are scalable (allowing them to be adapted to different room sizes), variable (thanks to extension mechanisms etc.) and flexible. In view of the wide range of uses for furniture systems such as these – from tiny apartments all the way to spacious lofts – suppliers attach great importance to a modern aesthetic that reflects an urban living style and conjures up an atmosphere that bears no resemblance to a teenage bedsit.
In the quest for additional living space and a greater sense of spaciousness, the patio and garden are playing an increasingly important role and being upgraded into a second living room. The boundaries are blurring – and not just in terms of the space. With the indoor-outdoor trend, today’s weatherproof outdoor furniture doesn’t only look as if it’s come straight from the living room, it’s being used there too! Its upmarket materials and high-tech textiles make it suitable for indoor use as well. In the upper price segment, it’s virtually impossible to tell the difference any more, and the level of comfort offered by the new indoor-outdoor furniture is catching up fast too. In recent years, a growing number of designers have discovered the fun of inventing and styling smart, original outdoor products – which is why quite a number of outdoor brands will be exhibiting in imm cologne’s Pure section as well. At the upcoming imm cologne (13. – 19.01.2020), numerous exhibitors such as Kettal, Fermob, Emu, Gloster, Extremis, Tuuci, Glatz, Weishäupl Werkstätten and Danish cult label Houe will be presenting their latest products for the 2020 summer season. And with its visionary design for “Das Haus”, Spanish design team MUT will be providing fresh impetus for the huge indoor-outdoor trend too.
Besides individually configurable furniture systems, the imm cologne’s interior world Pure mainly presents standalone furniture. The range of products on show takes account of different space situations and covers the full spectrum, from sprawling to space-saving solutions. The trend is towards compact, design-oriented seating furniture in the high-end segment, such as 2-seater sofas or chairs with armrests. Following in the footsteps of stools, benches – with and without a backrest – are now being given a layer of soft padding too and adding a cosy highlight to kitchens and dining areas. Whereas interior design tends to favour dark colours on the whole – from dark green and blue all the way to black – white is taking on a special role as a result of the Bauhaus centenary. What’s more, all in all the world of interiors is becoming brighter thanks to a more intense use of colour, and monochromatic looks are increasingly giving way to patterns.
The desire to create a good interior design is growing – especially for those in search of just a few, good-quality elements. In 2020, the interior world of Pure Architects will once again serve as a creative toolbox for architects, bathroom and lighting planners, interior designers and buyers, with countless patterns for carpets, fabrics, flooring and wallpaper and an abundance of colours waiting to be discovered – a wealth of materials and inspiration for the creative side of planners’ work.
imm cologne 2020 is a global journey of discovery through the wonderful world of interiors, turning Cologne into a gathering point for leading design and trend labels who want to present their latest products and visions for the home.
Koelnmesse – Global Competence in Furniture, Interiors and Design: Koelnmesse is the world’s top trade fair organiser for the areas of furnishing, living and lifestyle. At the trade fair hub of Cologne, the leading international fair imm cologne as well as the trade fair formats of LivingKitchen, ORGATEC, spoga+gafa, interzum and Kind + Jugend rank among the internationally renowned and established industry meeting places. These fairs comprehensively represent the upholstered and case furniture segment, the kitchen industry, the office furniture sector and outdoor living as well as the innovations of the furniture supply industry. Over the last few years, Koelnmesse has specifically added international fairs in the most important fast-expanding markets to its portfolio. These include idd Shanghai, interzum bogotá in Bogotá, interzum guangzhou in Guangzhou and Pueri Expo in Sao Paulo. With ambista, the online portal for the interiors business, Koelnmesse offers direct access to products, contacts, expertise and events relevant to the industry all year round.
Further information is available at: www.global-competence.net/interiors/
Further information about ambista: www.ambista.com/
The next events:
FSB - International Trade Fair for Public Space, Sports and Leisure Facilities, Cologne 05.11. - 08.11.2019
aquanale - International Trade Fair for Sauna.Pool.Ambience., Cologne 05.11. - 08.11.2019
idd shanghai - interior design days Shanghai - by imm cologne, Shanghai 20.11. - 22.11.2019
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