Pure Architects – again at imm cologne 2020
In January 2018, the new trade fair format Pure Architects aunched for the first time. With this segment, imm cologne offers exhibitors of innovative room concepts the opportunity to present their latest products and innovations in the context of the lifestyle-oriented Pure segments every two years.
The two themes of bathrooms and smart homes had been major focal points in this segment. For exhibitors from the bathroom sector, Pure Architects offers a unique opportunity to present their creative ideas for modern bathrooms in the context of an international interiors show. With the interactive Smart Home installation, imm cologne is not only turning its attention to an important future issue, but showing live how new technologies are having an impact on the design of living spaces – and how interior design is responding.
Due to the interaction between products and materials in the areas of bathrooms, flooring, walls, ceiling and lighting Pure Architects creates intelligent room solutions and integrated living environments. Together with imm cologne, Pure Architects provides a comprehensive and innovatively staged overview of the entire furnishing world.